Senior Virtual Fundraising Manager

Position: Senior Virtual Fundraising Manager
Location: Remote
Employment Type: Full-time
Reports to: Director of Development

Position Overview:

The Senior Virtual Fundraising Manager will be responsible for leading and executing comprehensive virtual fundraising strategies to support our organization’s mission and goals. This position is ideal for a seasoned fundraising professional with extensive experience in digital campaigns, donor engagement, and virtual event management. The successful candidate will be a strategic thinker, creative problem-solver, and proactive leader who can drive fundraising initiatives in a virtual environment.

Key Responsibilities:

1. Strategic Fundraising Planning:
   • Develop and implement a comprehensive virtual fundraising strategy aligned with the organization’s overall mission and financial goals.
   • Collaborate with the Director of Development and other senior leadership to set annual fundraising targets and ensure alignment with organizational objectives.
   • Monitor and analyze fundraising trends, emerging technologies, and best practices in the virtual space to continuously innovate and improve fundraising efforts.
2. Digital Campaign Management:
   • Lead the planning, execution, and optimization of digital fundraising campaigns, including but not limited to email campaigns, crowdfunding initiatives, social media drives, and peer-to-peer fundraising.
   • Create compelling digital content that resonates with diverse donor audiences, ensuring consistency in messaging and branding across all digital platforms.
   • Utilize data analytics to track campaign performance, identify growth opportunities, and adjust strategies as needed to maximize donor engagement and revenue.
3. Virtual Event Planning and Execution:
   • Design and manage virtual fundraising events, including webinars, online auctions, virtual galas, and other innovative digital experiences.
   • Coordinate with internal teams and external vendors to ensure seamless execution of virtual events, from concept development to post-event follow-up.
   • Develop strategies to engage event attendees, convert them into long-term supporters, and maximize event-related revenue.
4. Donor Engagement and Stewardship:
   • Cultivate and maintain relationships with major donors, corporate partners, and other key stakeholders through personalized virtual communications and engagement opportunities.
   • Develop and implement a donor stewardship plan that ensures timely and meaningful recognition of contributions, fosters donor loyalty, and encourages repeat giving.
   • Leverage virtual tools and platforms to provide a high level of donor care, including virtual thank-you events, personalized video messages, and other innovative stewardship practices.
5. Team Leadership and Collaboration:
   • Lead and mentor a team of fundraising professionals, providing guidance, support, and professional development opportunities.
   • Foster a collaborative team culture that encourages innovation, accountability, and continuous learning.
   • Work closely with other departments, including Marketing, Communications, and Programs, to ensure a cohesive and integrated approach to fundraising.
6. Budget Management and Reporting:
   • Develop and manage the virtual fundraising budget, ensuring cost-effective use of resources and achieving financial targets.
   • Prepare regular reports on fundraising activities, including campaign performance, donor metrics, and financial results, for senior leadership and the Board of Directors.
   • Ensure compliance with all relevant fundraising regulations and ethical standards.

Qualifications:

• Education and Experience:
  • Bachelor’s degree in a related field (e.g., Marketing, Communications, Nonprofit Management).
  • A minimum of 5-7 years of experience in fundraising, with a focus on digital campaigns and virtual events.
  • Proven track record of meeting or exceeding fundraising targets in a virtual environment.
  • Experience in leading and managing a fundraising team.
• Skills and Competencies:
  • Strong strategic planning and project management skills, with the ability to manage multiple campaigns and initiatives simultaneously.
  • Excellent written and verbal communication skills, with the ability to craft compelling fundraising messages and reports.
  • Proficient in using digital tools and platforms, including CRM systems, email marketing software, social media, and virtual event platforms.
  • Strong analytical skills, with the ability to interpret data and make data-driven decisions.
  • Ability to build and maintain strong relationships with donors, partners, and stakeholders.
• Personal Attributes:
  • Self-motivated, with a high level of initiative and the ability to work independently in a remote environment.
  • Creative and innovative, with a passion for exploring new ideas and approaches to fundraising.
  • Collaborative and team-oriented, with a commitment to supporting and empowering colleagues.

Work Environment:

• This is a fully remote position, with the expectation of attending virtual meetings and events as required.
• Occasional travel may be required for in-person meetings, conferences, or events.

Application Process:

To apply for the Senior Virtual Fundraising Manager position, please submit your resume and a cover letter detailing your relevant experience and why you are a good fit for this role.